Nordstrom
Designed campaigns for Nordstrom's various divisions as well as luxury brands such as Tod’s, Christian Louboutin, Charlotte Tilbury and Tony Burch. Responsible for the universal redesign of Transactional Triggered / Marketing emails. Recognized and acted on stakeholder needs, constraints, and preferences, developing into trusted advisor on top retail brand projects.
Created memorable, high-conversion customer experiences by seeing visual and UX‘s branded tools that serve business goals. A true believer that each part of the puzzle makes a difference in brand perception and in meeting sales forecasts.
Co-Winner of Dream Team Award and recognized by Charlotte Tilbury for aesthetic vision: ‘The experience we want to create with all retailers’.
Buscemi
Partnered with luxury brand as lead designer on ambitious plan to redesign its e-commerce website, collaborating with their team members during the conception, wireframes and design phases.
Led fast paced, interactive UX and design work honoring needs of multiple stakeholders. Worked through multiple designs based on luxe industry UX trends using next-gen devices and search.
Monticule Art / Astrid Hill
Designed a connoisseur’s brand identity for a New York-based art consulting and advisor firm.
Focused on younger investors leveraging sophisticated web technology to deliver deeply personalized services years before “custom content” became an e-commerce watchword.
Doubled site speed using asynchronous loading with targeted UX tweaks ensuring key elements of blog and front page loaded first, making contact form assessable site-wide. Streamlined low priority elements, letting visitor ‘run the show’.
Lamb & Flag
Created website and blog content, marketing collateral, and managed front and back-end development for a heavily funded fashion brand startup.
BLK DNM
Created website content, marketing collateral, and managed front and back-end development for a heavily funded fashion brand startup.
