Nordstrom
Designed campaigns for Nordstrom's various divisions as well as luxury brands such as Tod’s, Christian Louboutin, Charlotte Tilbury and Tony Burch. Responsible for the universal redesign of Transactional Triggered / Marketing emails. Recognized and acted on stakeholder needs, constraints, and preferences, developing into trusted advisor on top retail brand projects.
Created memorable, high-conversion customer experiences by seeing visual and UX‘s branded tools that serve business goals. A true believer that each part of the puzzle makes a difference in brand perception and in meeting sales forecasts.
Co-Winner of Dream Team Award and recognized by Charlotte Tilbury for aesthetic vision: ‘The experience we want to create with all retailers’.
